It seems like when you come up with a new take on a cereal like this, you start simple—something like just plain Chex Clusters—then, once it’s established, you can start spinning off more varieties from there. “Not so,” said General Mills, and immediately came up with Chex Clusters Fruit & Oats right out of the gate.

If you’re into Chex and berries, you’ll like the flavor, and it’s sweet in the corn/rice/fruit sense of the word, rather than in the typical sweetened cereal sense (even though I’m sure there’s plenty of sugar in it).

It’s as crisp and crunchy as regular Chex, which is pretty good. It seems to stay that way in milk better than regular Chex—maybe the crispiness of the extra bits disguise it somehow. Also, by the time I got around to eating the last bowl, the cereal at the bottom of the bag had condensed into a single, bottom-of-the-bag shaped chunk. It crumbled apart back into individual cereal pieces immediately, but I’ll admit, it was pretty exciting for a second.

The look of the cereal surprised me. When I read “Chex Clusters,” I assumed that they just dumped a bunch of oat-and-whatever clusters in with regular Chex and slapped a “New!” label on it. But no, they actually made the Chex pieces into clusters. It’s Chex rolled into fruit-and-oats! That was unexpected, and I appreciate the different approach.

The packaging didn’t thrill me. I didn’t even realize this was a special “fruit-and” variety, and had no idea it had fruit in it at all until I took the first bite (not that I’m complaining), but in general it’s just not an exciting box. It almost looks like a store-brand Chex knock-off or something. And of course, being an “adult” cereal, we have to read about science and health stuff instead of mazes and trivia. Yawn.

Give it a shot. I liked it. I didn’t love it, but not everything has to be a home run. It’s not extreme enough to have a strong reaction to one way or the other. Again, I stress: not bland, just “good.”


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Chex Clusters Fruit & Oats Rating

Cereal Fix Editors' Rating: 7 / 10